Every website has a domain name spelled in its URL and website owners are free to write their URLs. For example, they can choose long URLs or keep their names short. Depending on their knowledge and experience in digital marketing, they would choose their names.
Characteristics of a good URL
1. Branded
An Australian domain name must look like a branded URL. For example, the URL could contain the business name for marketing and keywords for SEO benefit.
2. Concise
A good URL shouldn’t more than 14 characters but it is better to keep it concise that is up to 7 characters. Short is always beautiful.
Also read: - How to explore lowest domain name prices
3. Easy to remember and use
If your targeted customers have to scratch head for entering your URL in a browser or make multiple corrections for writing the right URL then you would lose visitors to others.
4. Insert keywords
Try including as many keywords as you can. A keyword rich URL is more likely to come up in search results than that without keywords.
5. Domain extension
Find the best extension like .com or any other like .org or any other you find more suitable for your business.
Use a domain name generator to get the best URL for your business. A tool can give better ideas but the biggest advantage of using a tool is that it gives an opportunity to be the first to book a URL.
You need to spend some time and money for getting the right Australian domain name that can catapult your business to top of the SERPs and make it a buzzword on social media.
Blog source:- What do you need to write a good domain name?